To have a reason is to have a purpose. Why do you blog?
I started Eye On Silicon as a small tech blog on my Ideologics website early 2008. I decided that it needed its own home, and promptly bought eyeonsilicon.com. Shortly afterwards I bought the .co.uk domain so I could invade the UK search engine.
Statistics say that returning visitors rarely click ads, but visitors from search engines love to click them. How can we use this knowledge to our advantage?
Following the previous Editor’s Choice post regarding the correct use of categories in WordPress, I’ve made some small changes to PostLove.
Here’s a rundown:
It’ll be interesting to see how this serves my traffic.
The changes haven’t been published yet as I’m still testing them.
As part of an effort to provide daily content, I’ve decided to start linking to posts that I consider great value to those who blog. I’ll be categorising these posts under one of the five head categories - but also inside a new category called Editor’s Choice.
Ironically, the first post in this category is all about categories.
Word Press is incredibly versatile - and I think it’s safe to say that plug-ins help achieve that versatility. As a tribute to those coders that help make my blog more versatile, I’m listing five Word Press plug-ins that I consider invaluable. They won’t be deactivated until something better comes along!
If a visitor to your blog doesn’t see something - will they click it? No! If you’re monetising your blog by selling advertising space, make sure the space is visible - it gives value to your visitors, and value to the advertisers bidding for space on your site.
Scared that people won’t click the ads if you put them in a visible spot? Don’t be. Here’s some myths I’d like to dispel:
If blogging is your profession, then appearance is everything. An employer wouldn’t hire a potential employee if he came dressed in jeans without a tie - but that employee could have been the best employee he would have ever hired. On the same principal, a potential subscriber to your content could pass over your blog because it simply doesn’t look the part.
So I’ve been racking my brain to find 10 guaranteed tips that will help your blog look professional, and help you make money online.
I’m looking towards adding new features to my blog to make it more community orientated. For members of EyeOnSilicon.co.uk, I’d like to offer the following:
That’s it at the moment. Does anyone have any ideas for other features I could offer?
Google recently announced interest-based advertising as a new feature for AdSense. They also announced that publishers would need to change their privacy policies - and anything that invokes a change to a privacy policy will be sure to get the critics out.
But from a more technical standpoint, what does this mean for publishers, advertisers and consumers?
Landed in the middle? Read my first post regarding what kind of persons clicks ads.
I’ve been spending some time building my user defined variables in Analytics. At first, I made the mistake of believing you could define multiple variables. The truth is you can only define one variable per unique visitor.
This means, that to record the wealth of statistics I am aiming for, I’ll need to merge them all into one string.
So far, I’m recording the following characteristics:
